UX design that puts the traveler at the center of De Lijn

We strengthened De Lijn's internal design team with one of our UX/UI experts. He designed new stop signs and ensured that they were seamlessly integrated into the app and website. In addition, she developed an overarching design system, allowing web and mobile teams to work together more efficiently. User research and testing were crucial in making the right design choices.

Thanks to the design system, De Lijn's digital experience is now more consistent and intuitive. The new stop signs are being rolled out in Antwerp and real-time information is now accessible via the web app. This leads to less confusion among travelers and more efficient cooperation within De Lijn.